Wag Lab

✳ IN THIS PROJECT I WAS TASKED TO

create packaging and associated branding for a dog DNA testing kit

This project was submitted for the PPA Packaging Competition

TEAM
Design:
Jake Crock
Cesar Aldama Soria

Packaging:
Abigail Fleishman
Susanna

TIMELINE
Winter 2025
10 weeks

SOFTWARE
Adobe Illustrator
Adobe InDesign
Figma

ROLE
Packaging Design
UX/UI Design
Illustration


DIGITAL COMPS


FINAL

This is my first iteration of digital comps for the ticket and poster designs.


PROJECT REQUIREMENTS

I started off by forming basic sketches of how I wanted the text placement of the event information.

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